CAN’T SEE THE WOODS FOR THE TREES

Project Week / MA + BA Graphic Design, KASK
Monday 21 — Thursday 24 March 2022
Hosted by Sophie Demay & Paul Bailey

Project Week / MA + BA Graphic Design, KASK
Monday 21 — Thursday 24 March 2022
Hosted by Sophie Demay & Paul Bailey
 

BRIEF

You are invited to work in a collaborative group to:
— question the discipline of graphic design
— interview a selection of guests practitioners (weeds) on their perspectives, concerns, ambitions for the discipline of graphic design
— author, materialise and publish a set of newly scripted questions to the discipline of graphic design
— author, materialise and publish a set of newly scripted questions to the discipline of graphic design

KEY TERMS/IDEAS

Disciplinarity
Disciplinarity as defined by Foucault (1995), is a technique of modern power: it depends upon and deploys normalisation, routines, convention, tradition, and regularity, and it produces experts and administrative forms of governance.
Disciplines qualify and disqualify, legitimate and delegitimate, reward and punish; most important, they statically reproduce themselves and inhibit dissent. As Foucault writes, “Disciplines will define not a code of law, but a code of normalisation”.
[extracted from The Queer Art of Failure]

Interview
— a meeting in which someone asks you questions to see if you are suitable for a job or a course
— a conversation in which someone is asked their opinion about a product or service, so that it can be improved or better advertised
— a conversation in which someone is asked questions about themselves or a subject they know about for a newspaper article, television show, etc.

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